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Grooming, appearance, and uniform standards are the leading edge of your brand and 4-walls marketing.
CASE STUDIES Independent Restaurants Multiunit Restaurants
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![]() R.J. Gator’sJupiter, FL The Client QuestionHow do we teach Guest Service to managers and team members so it is seamless with our new concept rebranding and positioning created by Bill Main & Associates and the BrandStand Group? The AnswerLaunch an R.J. Gator’s ServPoints™ Training process to model and define what is expected of managers and team members during the guest’s sequence of service. Update all service-training materials so they capture the culture of R.J. Gator’s and Gatorize the entire team. Key ResultCompany wide consistent unit training and execution of the ServPoints™ Sequence of Service. R.J. Gator’s experienced improved service scores of 15–20% and check average increased an average of 95¢ following the ServPoints™ TeamService rollout. ![]() The Client QuestionHow do we reduce turnover and improve training for managers and team members? And how do we develop and implement a Good To Great strategic operations initiative for the company? The AnswerLaunch an R.J. Gator’s Leadership University for development of partner managers, assistant managers, and shift leaders. Included in the Leadership University were branded R.J. Gator’s workshops and courses written and produced by W.H. Bender & Associates for:
Key ResultThe company turnover figure was targeted weekly and was reduced by over 50% in the first year with a substantial financial savings. |
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